Breaking Announcement: Bon Jovi, Hollywood, & Service

Posted by Zach Maurin on June 19, 2009

This just in:  According to a press release from the Entertainment Industry Foundation:

Bon Jovi is the Founder of the Philadelphia Sould Charitable Foundation, which works to break the cycles of poverty and homelessness.

On behalf of the Entertainment Industry Foundation, Jon Bon Jovi and Matthew McConaughey will make special appearances at the National Conference for Service and Volunteering.  To an audience of more than 4,500 service leaders, they will share plans for EIF’s new multi-year campaign to help make service and volunteerism a national priority.   Hollywood’s leading charity has received wide-spread support from the entertainment industry, and, later this year, will launch an unprecedented campaign beginning October 19th.   As a center piece, broadcast networks will use America’s favorite TV shows and personalities to shine a spotlight on the power of service. Additionally, EIF is joining forces with AARP and the power of its nearly 40 million members, and is working with the ServiceNation coalition of 200 service organizations and the Points of Light Institute/HandsOn Network to build a grassroots movement.

This is exciting stuff!  And a big way to draw attention to service and volunteerism as Hollywood is activated to join the cause to build a more active citizenry to address our challenges.

I’ll be at the conference and updating the blog regularly, so check back for pictures and commentary throughout next week.


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